October is Breast Cancer Awareness Month! So show off those tatas! ...What?
Yes, interestingly enough, that is the technique of many campaigns to raise awareness about breast cancer. Is it effective? Definitely - everyone loves breasts! Does it objectify women more and raise the platter on which breasts seem to have always been? Ummmm...maybe? But women involved in these campaigns are consentual to using the female anatomy as a marketing tool in this case, and it's for such a good cause! So in general I don't have a problem with it. But did these gentlemen go too far?: Three guys offered to donate $20 to breast cancer research for every woman who let them motorboat her
Some of my friends and I discussed this, and we were somewhat uncomfortable with it. My inital reacion was, "is this even enjoyable for the guys after the 20th motorboat?! These are women at the beach and their chests are probably pretty sweaty..." Swoob. Yum. Not.
Is this, in a form, prostitution? No sex is involved, but the women are letting their bodies be used in a sort of financial transaction. And as my friend said, they really grab the tatas on some of those women! And would these men be donating to the cause if they weren't benefitting sexually from it? Very interesting...
If these men walked up to me and asked if they could motorboat me, I think I would initially be offended, and when learning about what the money goes to, I might actually consider it. What does that say, if I am willing to let them perform a sexual act on me, which is maybe not quite as invasive as other sexual acts, but still not one performed among strangers, for them to raise money for a good cause? Are they just breasts, and should we not put so much value on them? Should we show off our tatas, as good resources for marketing, in order to raise awareness about breast cancer? Or should we focus on respecting our bodies and not promote the objectification of them?
These questions cause much thought, and as long as we are thinking and being conscious of what this act of motorboating is, and why these men are doing it, and what the outcome is, we are doing our job as feminists. The choice to participate in this practice or to condemn it is yours; but it is important that you know your reasons for doing so, and that you are comfortable with those reasons. So, really, as far as I can tell, there is no one right answer for all of us--which is pretty common in feminism and almost anything else in this world. :)